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999			_c22026 _d22026
001			16064798
003			AUA.1
005			20190321162948.0
008			100122s2010 enka b 001 0 eng
010			_a 2010002761
015			_aGBB055753 _2bnb
016	7		_a015541160 _2Uk
020			_a9780749460778
020			_a0749460776
020			_a9780749461102 (ebk)
020			_a0749461101 (ebk)
035			_a(OCoLC)ocn502158745
040			_aDLC _cDLC _dYDX _dYDXCP _dCDX _dZPX _dNLE _dUKM _dDLC
050	0	0	_aHD30.28 _b.W665 2010
082	0	0	_a658.4/012 _222
100	1		_aWootton, Simon.
245	1	0	_aStrategic thinking : _ba nine step approach to strategy and leadership for managers and marketers / _cSimon Wootton & Terry Horne.
250			_a3rd ed.
260			_aLondon ; _aPhiladelphia : _bKogan Page Limited, _cc2010.
300			_aix, 150 p. : _bill. ; _c24 cm.
504			_aIncludes bibliographical references and index.
505	0		_aStrategic leadership and conversational style -- Strategic leadership--brain-based strategic communication -- Strategic leadership--the thinking skills required -- Case study: marketing leadership and management action -- Step 1. Gather strategic intelligence -- Step 2. Assess strategic capability -- Step 3. Create strategic knowledge -- Step 4. Make strategic predictions -- Step 5. Develop strategic vision -- Step 6. Create strategic options -- Step 7. Take strategic decisions -- Step 8. Create and communicate market-led strategy -- Step 9. Plan and manage projects to implement change -- Next steps.
650		0	_aStrategic planning.
700	1		_aHorne, Terry.
700	1		_aWootton, Simon. _tStrategic planning.
856	4	2	_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy1110/2010002761-b.html
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy1110/2010002761-d.html
856	4	1	_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy1110/2010002761-t.html
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2lcc _cBOOK _hHD 30.28 _i.W665 2010