TY  - BOOK
AU  - Elgin, Suzette Haden
TI  - The gentle art of verbal self-defense for business success
SN  - 0139210326
AV  - BF 637.V47 E41 1989
PY  - 1989///
CY  - Paramus, NJ
PB  - Prentice Hall
KW  - Verbal self-defense
KW  - Business communication
KW  - Psychological aspects
KW  - Success in business
N1  - Includes Appendix, References, Bibliography, and Index; 1. Introduction: language- the power source that never fails you
2. Learning the territory
3. It's only semantics
4. Language and the game domain
5. Language and the business/professional domain
6. Malpractice of the mouth
7. Language and the time domain
8. Language and the public relations domain
9. Semantic modulation
10. Language and the personal domain
11. Lying
12. Conclusion: the reality bridge
UR  - www.phdirect.com
ER  -